New Rule of Business

With lots of MNCs majorly software companies looking at India as a very huge pool of talent and hence approaching for it, a trend to become entrepreneur being observed in India in recent few years. This crowd is mostly people who have some good rich working experience in IT industry, the people with 8-20 yrs of experience though we can not ignore the fresh gradutes too who chose to be employer rather than employee.

Actually the interesting point is to differentiate between "innovating a new concept" and "to build a company which runs on already innovated concept", since everyone can see the boom in India and just want to be entrepreneur so it hardly matter to which side you are; but mostly companies are in second pool.

If you look at current few startups in India then most of them are in search field, few are in local search as www.guruji.com being early example. It seems the motives behind these startups are actually defined by huge success of www.google.com .

Now a days people wants to innovate things which can pull them a good user base and hence 'Advertisements'.But where the innovation in technology gone ? The motive of technology is to make human life better, better and better, but it has shifted towards money making business. Geeks are trying for user base instead of technology.

Look at the difference among, Apple, Microsoft and Google, which are considered as very successful companies. Apple and Microsoft had tried to make human life better through their innovative products and has evolved technology, though Google has also tried upto an extent but not really. Google's business has shifted towards money making. Google has really redefined the rules of business, which is appciated by young entrepreneurs around the globe.

I am not critising Google for its money making strategies, because an entrepreneur's job is to make money, but since great minds who could change the world with technology are diverted towards this new kind of business is pathetic.